Even though this is very obviously marketed towards girls, I bought this for my little boy who has always been very interested in my makeup. I wanted to give him some independence (and save my makeup from toddler destruction) so I bought this for him. To say it was a hit is putting it mildly. Every person that walked into our house got their makeup done by him. I am so thrilled at how washable the makeup is but is also still pretty quality. I love that it came with everything I have in my makeup kit, like the beauty blender (which honestly I might try to steal once my old one bites the dust). The nail polish dries in an instant and peels off so theres very little mess. I just love this little kit so much, and my little guy does too!